2018.06.12
“TATERU bnb” App-based IoT Minpaku Management to Develop "bnb BOOK," Lodging Management System That Automatically Sets Room Rates Using AI, Jointly with TRASTA!TATERU, Inc. (head office: Shibuya-ku, Tokyo; representative director/CEO: Daisaku Furuki; securities identification code: 1435; “the company”) and its subsidiary TATERU bnb, Inc. (representative director: Takatoshi Ogi; “TATERU bnb”) announce the development of "bnb BOOK," a lodging management system that automatically sets room rates using AI, jointly with its affiliated company TRASTA Corporation (head office: Shibuya-ku, Tokyo; representative director/CEO: Takao Kiji; "TRASTA").
Automatically setting room rates with AI
Jointly developing "bnb BOOK" lodging management system with TRASTA!
TRASTA develops and offers diverse TRAVEL Tech-related services.
TATERU bnb delivers a broad range of IoT-based Minpaku management services including developing and operating App-based IoT Minpaku management “TATERU bnb” and developing and renting “bnb kit” (SMART LOCK, CHECK-IN PAD, TRIP PHONE).
Jointly with TRASTA, the group will develop "bnb BOOK," a lodging management system that automatically sets room rates using AI. The system combines a lodging management system developed by TRASTA with an AI system for automatically setting room rates developed by the company, thus enhancing the efficiency of cumbersome lodging management tasks such as booking, payments, customer management, and registering with OTA*1 websites to reach prospective guests. The AI system that automatically sets room rates estimates adequate room rates by generating a pricing model*2 through machine learning of nationwide lodging data, event data, international holiday schedules, and other data related to room rates. This will enable highly objective and accurate accommodation pricing, which used to depend on individual skills. For generating a pricing model, the company will use a core technology of the existing price estimation engine the company has developed, thus significantly reducing time required for development. By using this system, the company will help businesses enhance the efficiency and reduce costs of minpaku management while maximizing their revenue by setting adequate room rates based on data.
TATERU bnb will continue deploying IoT Minpaku apartments by enriching Minpaku operation service and developing new solutions.
*1 OTA stands for online travel agent.
*2 It is generated from big data through machine learning and serves as the foundation for the AI system.
About IoT Minpaku Apartment “TATERU bnb”
IoT Minpaku Apartments “TATERU bnb” designed by TATERU bnb are the new form of Minpaku facilities addressing the FIT* needs. FIT, an increasingly popular travel style, represents the tendency of travelers to minimize moving and accommodation expenses and focus on experience-based services such as food and sightseeing. These facilities accommodate four persons per room, reducing accommodation cost per person and enabling more flexible trip planning. “TRIP PHONE,” a rental IoT device for guests, allows comfortable FIT experience including restaurant booking, public transport information, and sightseeing information through Trip concierge anytime and anywhere around the clock.
* FIT (foreign independent tour) is a style of travel without involving group or packaged trips.
About “bnb kit”
“bnb kit” utilizes IoT to minimize the cost of Minpaku operation and enable more efficient facility management. Providing guests with services using IoT, facilities can improve the satisfaction levels of guests and differentiate themselves from other facilities. Minpaku facilities are equipped with “bnb kit” consisting of “SMART LOCK”, which supports four unlocking methods, “CHECK-IN PAD” for obtaining guest information and checking them in on a tablet, and “TRIP PHONE” IoT device for travelers.
Featuring cutting-edge IoT devices, TATERU bnb’s Minpaku facilities use IoT devices in diverse scenarios to enable smooth Minpaku facility operation. Besides, “TRIP Concierge” provides guests with comfortable travel environment around the clock in multiple languages, through free “TRIP PHONE” rental, to meet the diverse requests of guests during their stay such as recommending and booking nearby restaurants and bars, providing public transport information, and reserving a taxi.
TATERU bnb is committed to providing domestic and international travelers with safe and secure accommodation services and comfortable travel environment. In addition, it will also develop and offer new solutions of big-data-oriented IoT Minpaku management, based on databases accumulated through “bnb kit.”
About TRASTA
Name: TRASTA Corporation
Established: June 6, 2005
Capital: 282,692,500 yen
Representative Director/CEO: Takao Kiji
Address: 7th floor, 3-14-5, Sendagaya, Shibuya-ku, Tokyo 151-0051
Business: TRAVEL Tech business
Developing systems
Planning/managing smart hotels, smart hostels
Subsidiary: Cuon Inc.